Privacy Policy

Willowbend respects the privacy of customers and website visitors. We collect information that is reasonably necessary to operate our online store, process purchases, communicate with customers, provide services, prevent fraud, and improve the shopping experience.

The information we collect depends on how you interact with us. For example, placing an order requires different information from simply browsing the website or subscribing to marketing communications.

The categories of information we may collect include information you provide directly, information generated when you use our website, and information received from service providers that help us operate the store.

We may also collect information you voluntarily provide through forms, reviews, customer support messages, newsletter subscriptions, surveys, promotions, or other interactions with Willowbend.

Personal information may be used for legitimate business purposes connected with operating Willowbend and providing services to customers.

• Process and fulfill orders and payments.
• Arrange delivery and provide shipping updates.
• Respond to customer questions and service requests.
• Send order confirmations and important transaction messages.
• Maintain and improve website functionality.
• Personalize parts of the shopping experience.
• Detect, investigate, and prevent fraud or unauthorized activity.
• Maintain security and protect our systems.
• Analyze website performance and customer interaction.
• Send promotional communications where permitted and where you have provided appropriate consent.
• Comply with legal, regulatory, accounting, or security obligations.

We aim to collect and use information in a manner proportionate to the purpose for which it was obtained.

Willowbend and the technology providers supporting our online store may use cookies, pixels, tags, local storage, and similar technologies to help the website function and understand how visitors interact with it.

These technologies may be used for essential website functions, remembering preferences, maintaining shopping cart functionality, measuring website performance, understanding traffic patterns, and supporting relevant marketing activities where applicable.

Your browser or device may provide tools that allow you to manage or restrict cookies. Disabling certain technologies may affect the functionality of parts of the website, including shopping and checkout features.

We may share personal information with service providers that perform services on our behalf. These providers receive information only as reasonably necessary to perform their services.

We may also disclose information in connection with a business transaction, such as a merger, acquisition, restructuring, sale of assets, or similar corporate event, subject to applicable legal requirements.

Payments may be processed through third-party payment providers integrated with our ecommerce platform. Payment card information is generally handled directly by the applicable payment provider rather than stored by Willowbend in ordinary website operations.

Payment providers may collect and process information according to their own privacy policies, terms, security procedures, and legal obligations.

We recommend reviewing the privacy information provided by the payment method selected during checkout if you would like additional details about how payment information is handled.

We retain personal information only for as long as reasonably necessary for the purposes described in this policy, including order fulfillment, customer service, accounting, fraud prevention, dispute resolution, legal compliance, and legitimate business recordkeeping.

Retention periods may vary depending on the type of information and the reason it was collected. When information is no longer reasonably required, it may be deleted, anonymized, or securely disposed of, subject to applicable legal requirements.

We take reasonable administrative, technical, and organizational measures to protect personal information against unauthorized access, misuse, alteration, disclosure, or destruction.

However, no method of transmitting information over the internet or storing information electronically can be guaranteed to be completely secure. Customers should use appropriate caution when communicating sensitive information online.

Depending on your location and applicable privacy law, you may have certain rights regarding your personal information.

• Request access to certain personal information we hold about you.
• Request correction of inaccurate or incomplete information.
• Request deletion of certain information, subject to legal exceptions.
• Withdraw consent for certain communications where consent is the legal basis.
• Opt out of promotional email communications by using the unsubscribe option.
• Request information about certain categories of personal information we process.

Some requests may be subject to verification or legal limitations. We will handle valid privacy requests in accordance with applicable law.

Willowbend's website is intended for a general audience and is not designed specifically to collect personal information from children.

If you believe that a child has provided personal information to us in a way that may violate applicable law, please contact us so that the matter can be reviewed and appropriate steps can be taken.

We may update this Privacy Policy from time to time to reflect changes in our business practices, website functionality, service providers, legal requirements, or privacy practices.

When changes are made, the updated version will be published on this page with a revised effective date. We encourage visitors and customers to review this page periodically to remain informed about how information is handled.